Mikimoto
Brand Overview
Open since 1899, Mikimoto is the oldest, largest, and most respected name when it comes to cultured pearls.
SERVICES
Paid Media
SEO
Highlights
Objective
With thousands of retailers, Mikimoto partnered with Intero Digital to help increase brand awareness, increase exposure, and drive revenue through their online store.
Strategy
In order to increase traffic and revenue, we first had to increase market share and keyword rankings. On-page SEO and product specific optimization were big initiatives with this luxury retail site.
Results
Mikimoto already had an established name in fine jewelry, however, their online presence was not as impressive as their beautiful pearls. After working with Intero Digital, Mikimoto realized significant increases in both online exposure and revenue. Our team was able to achieve over 6,850 new first page rankings which led to increased traffic, and ultimately, a 107.18% increase in revenue.
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