Webinar: How to Evaluate Your 2023 Marketing Mix to Crush Your Goals
Marketing isn’t a set-it-and-forget-it endeavor.
At a time when prospective customers need upward of 20, 50, or even 500 touchpoints before making a decision to choose your products or services, you can’t afford to let your marketing mix be stagnant.
Marketers have to continually expand their tool kit and refine their methods to engage prospects. You need to evaluate and build a robust marketing mix of diverse channels and formats to effectively reach your target audience, grow your market share, and close more business.
But don’t worry: You don’t have to do this alone. Join us for a live webinar where we’ll help you learn how to evaluate your marketing mix and turn it into a competitive advantage.
Key Takeaways
- An overview of the marketing tool kit in 2023
- How to evaluate and use your marketing goals to choose your marketing mix
- Rethinking your marketing budget
- The results of a modern marketing mix in action
- Effective marketing methods in specific industries
BONUS: Early access to our guide on navigating the modern marketing mix
Meet Your Hosts
Sara Koller
Director of Partnerships
Sara thrives on learning, setting and reaching goals, and communicating. She is a nerd at heart with a background in biochemistry, and she has an affinity for anything narrated by Sir David Attenborough. When she’s not building relationships with people to see how they can make the world a little better together, she’s getting lost in the woods, exploring new places with her family, and playing with paints.
Simon Golding
Senior Digital Marketing Consultant
With over 10 years of experience in business intelligence, marketing strategy, and digital marketing, Simon’s depth of digital marketing understanding is well matched by the breadth of contexts in which he can actualize his wisdom. From multinational corporates to sole traders, from neuromarketing to print marketing, and everything in between, Simon’s colorful marketing journey has given him the skills to help every kind and size of business. When he’s not translating marketing jargon into plain English, you’ll likely find him contemplating and philosophizing over a bottle of wine, reading non-fiction, listening to intellectual debates, or playing games on his latest PC build.
